Karin Anderson
UX/UI Designer & Researcher
ABOUT ME
User experience
Any time you use a product or service you have a user experience. This can be a digital experience on desktop or mobile, or a physical experience such as trying on a shoe or driving a car. Think about the last time you used a new product. What was your experience? Were you able to complete the task? How did it make you feel? UX design is in place to create experiences that are easy, delightful, and leave your users satisfied.
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Customer Portal
App Design / Responsive Web Design / User Story Development
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Created a unified design system to utilize as a single source of truth for all components, patterns, and styles for both web and mobile app. This carefully thought out component library enables faster design and development time for incremental improvement and new functionality.
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Primary Research Usability Study
Card Sorting / Information Architecture / Test Script Development / Usability Testing / Roadmap Development
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UX Benchmark Testing is an efficient method of studying how users interact with, and think about an interface. It’s a crucial step toward continuously improving your site’s user experience. Benchmark Tests that take place periodically act as a point of reference for your site’s metrics or Key Performance Indicators (KPI’s) to be compared and evaluated on a regular basis.
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Design System Development
Wireframe / Design System Creation
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Figma design system created for an internal creative agency, serving 15 footwear brands including NurseMates, Justin Boots, Chippewa, and more.
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Mobile App Case Study
Competitive Analysis / Wireframing / Low Fidelity Prototyping / Usability Testing / Accessibility / KPI Development
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Primary and secondary research to learn about how employed adults use digital apps to workout from home, including what goals they aim to achieve when using these apps. We sought to understand the needs of our target market so we could implement feature enhancements.
A/B Testing
Requirements Development
CMS Management
Usability Testing
Information Architecture
Wireframing
Marketing Strategy
Interactive prototyping
Custom interactive contact form for small business (prototype)
E-commerce landing page